Here's the ultimate test to take your business to the next level:
Many agents get stuck in a production band, where they consistently achieve a certain level of sales, like 3 million, 5, million, or even 6 million. But they're trapped within this range dictated by market fluctuations.
How can you break through these plateaus and actually scale your business to new heights?
Well, to break through and move up, you need to systemize your business.
Scaling requires systematic processes. So, the question is: Do you have a process? Do you have one for working with buyers, sellers, and marketing listings?
Because if you're winging it without any systems in place, you can't scale. Eventually, you'll hit a physical capacity and realize you can't handle more because you're just trying to keep up.
To move forward, you need processes. Start by breaking down your business like a loaf of bread and create a process for each aspect:
For buyers, I recommend using the 3D Method pioneered by Kenneth Blanchard, the author of the One Minute Manager. First, decide what you would want as a client. Then, discover what the clients actually want by asking them. Finally, deliver on their desires while providing the perfect solution. Consistently doing this helps you build systems for every aspect of your business.
I also suggest creating a change calendar. Set aside a specific time each week, let's say Thursday from 10 AM to 12 PM, to work not just in your business, but on your business. Use this two-hour stretch to focus on developing and refining processes that will allow you to scale and move beyond your current limitations.
This is where you want to be.
This is where you need to be to grow.
Need help growing your real estate business to unfathomable heights? Then join The Path!
The Path is a mentorship program for agents and brokerages where I spill all my top strategies, scripts, and secrets with you, so you can become the TOP agent (or brokerage) in your market.
When you join The Path, you get instant access to:
+ 20 Weeks of Daily On-Demand Coaching so you can find more high-quality leads more often and turn them into more listings
+ Hundreds of Downloads - System, Forms, Checklists, and scripts to make your job easier
+ Live Coaching - Multiple Times a Week
+ Goal Tracking and Activity Tracking
+ New Marketing Assets Delivered Weekly
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Fresh ideas, new scripts, cool tools, and the hottest trends in the real estate industry are coming your way. Have an amazing day!