The Best-Kept Referral Secret in Real Estate (This can double your referrals almost overnight!)

How many referrals did you get last week?

If you received none or just one, you might be wondering, "How can I get more?"

Well, here's the secret: To get more referrals, you need to start by sending more referrals. It all begins with the concept of giving. When you give generously, the power of reciprocity comes into play, and you'll start receiving more referrals.

As REALTORS, we often act as real estate concierges, with a network of contacts at our fingertips. When clients ask for recommendations, it's common to say, "You should use my friend John for that. Let me send you his number." However, this might not be the most effective approach.

Instead, consider this value-added strategy to increase your referral potential. Say, "I have an excellent gardener who does exceptional work and offers my clients special deals. Would you mind if I give him a call and have him contact you, so he knows the referral comes from me?" People will likely agree, appreciating the added value in the form of the red carpet treatment and VIP experience.

Here's the next step: take their name and information, and contact the gardener. Let them know you're sending them a potential client who expects top-notch service. Additionally, ask if they have a REALTOR they refer to. If they don't, express your interest in helping them with their real estate needs, emphasizing that you both work by word of mouth.

Be sure to ask for the favor explicitly!

It's crucial to program their reticular activator to recognize the pattern of referring real estate clients to you. This consistent approach will gradually lead to more referrals. Remember, if you keep sending business to someone and they never reciprocate, it's okay to pivot and seek vendors who will refer clients to you. It's all part of doing business. It's not personal, it's business.

So here's a little strategy for you. I hope it proves beneficial.

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Why do Brokerage Owners, Office Leaders, Team Leaders, and Solo Agents choose Jim to be their coach?

+ 32 Years of Real Estate Sales, Management, and Coaching Experience
+ Top 1% REALTOR Himself (he has been in the trenches)
+ Opened his First Real Estate Company at 23
+ Grew his Real Estate Company to 17 Offices (largest in Oregon)
+ His Current Team Closed $1.4 Billion in Sales in One Year
+ He is a Current Real Trends Top 500 Broker

When you work with Jim there is no "team" of coaches - you are being trained by Jim and tapping his knowledge and experience.

When your office or team joins our brokerage coaching platform, every agent at your firm will tap into our training and coaching resources.

These benefits include:

20 Weeks of On-Demand Lead Generation Coaching: Access our extensive coaching program, offering daily guidance for 20 weeks, empowering your agents with proven lead generation strategies.

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At eRealEstateCoach.com, we are committed to helping you and your team thrive. Productive agents become raving fans helping you attract the top talent in the industry.

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