95% of REALTORS Make This Referral Mistake—Do You?
Hey guys, did you know that only 5% of REALTORS reach out on the one-year home anniversary after selling someone a house?
Isn’t that crazy? Just 5%! And even fewer do it for the second, third, fourth, or fifth year.
But if you’re one of the 95% who haven’t done this, here’s your opportunity. Go back — not just this year, but 2, 3, 4, or even 5 years — and load up the contacts you’ve forgotten about. Give them a quick call today and say, “Hey, I just wanted to wish you a happy belated one-year (or two, three, five-year) anniversary on your home purchase.”
And by the way, take a couple of minutes to run an updated equity analysis for them. Say, “Here’s how much money you’ve made on your house in the past few years. I’m sending you the report so you can check it out.”
If you start doing this every year with all your past clients, your business will boom. This simple gesture can unlock so much potential....
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