The Sneaky “HR Lead Gen” Secret for REALTORS
Human resource directors, why should you care about them?
Well, if you're seeking a new lead generation strategy, consider focusing on HR directors.
Here's why:
In most markets, companies with over 25 employees have an HR person responsible for hiring, evaluations, and more. Part of their job involves recruiting, primarily focusing on the company's benefits.
But what if you could assist them in selling not only the company's benefits but also the benefits of living in the area?
Here's how you can approach HR directors:
Start by obtaining a list from the Chamber of Commerce and target larger businesses in your market. Introduce yourself as [Your Name] from ABC Real Estate, a relocation specialist.
Let them know you understand their role in human resources and offer your assistance as a REALTOR in promoting the market area. Emphasize that your services are free to the company, and you only earn a commission if...
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