Improve Your Closings By 180% By Flipping 1 Question
There's a great book I'm gonna recommend to you called Influence by Robert Cialdini. In the book, he talks about the power of sales language. And how your language, when you're selling can have such a massive impact on your performance.
We tend to just wing it in this business. We tend not to know our lines. And we just kind of think that our sheer great personality is always gonna win the day. But that's a mistake. Just like any true professional, we should memorize some things in the real estate industry.
Not that everything's canned and everything's planned. But there are some things we need to memorize.
When you think about the highest paid professionals in any the industry—whether it's a doctor, whether it's an attorney, whether it's a CPA—do those three professions have to memorize some things in order to pass their bar exam and their accountants exams and all their other exams?
Absolutely. And you better hope that...
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Our Leadership & Brokerage Coaching program is tailored to address key areas such as recruiting, retention, culture building, training, support, marketing, technology, and profitability.
In two one-hour monthly sessions, you will dive deep into these topics, guided by a core curriculum of ideas and unlimited time for questions and idea-sharing. These small group sessions provide a unique opportunity to connect with other like-minded office leaders, sharing experiences, and supporting one another's growth. You are encouraged to bring guests such as staff, sales managers, and ownership teams to these events.
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