How to Retain Amazing Agents and Skyrocket Your Real Estate Business

People ask me all the time, Jim, how do you retain amazing agents? You've recruited and retained some of the best agents in America. They've stayed with you for years. You took a company from a hundred million to 1.4 billion over 10 years, created a company from 39 agents to one of the top companies in America. How'd you do it?

Well, the answer is, I want you to think about the people that work for you. Just think about the landscape of people that work for you today. And I want you to ask yourself, how many of those people consider you to be their personal friend? And if the answer is, I don't think any of them do, you have a problem because you're looking at them transactionally. And that's the first mistake.

It's the same mistake agents make when they look at their clients and customers transactionally too.

I look at the top agents in America. The top agents in America don't look at their buyers and sellers as buyers and sellers. They look at them as friends. And when they look at them as friends, guess what? Friends refer friends.

And it's the same thing when you are working with some top agents in your office and the people that you're surrounding yourself with. These amazing agents who've made the choice to come to work for you. You want them to look at you as being their friend and they want to be your friend. And when you're friends, friends refer friends, so they're gonna be talking to people out there in the field, they're gonna say, you know what, Jim has just done so much for me. He's helped me go from 10 deals a year to 20 deals a year, and now I'm on my way to 30 deals a year.

This is the kind of organization you wanna be running where you have these amazing agents who look at you in a way that you know they're, they love what you're doing for them, you love what you're doing for them. And it's a feeling and an energy that will translate into you creating an incredible company. If you wanna build something that's different than what you're running today and you're wondering how to find the tools to do it, we've created something for you.

It's called our brokerage coaching program. It's for team leaders and brokerage owners. We put you together with some of the other office leaders and team leaders around the country. We meet twice a month and we brainstorm, we mind share, and we push ourselves to new heights. So that happens twice a month with this group.

And then we also give all of your agents access to The Path Performance Coaching Platform. So all your agents get a level up in their business, you have a whole education arm, you get added to your company.

It's incredible. I'd love to see you check it out. And it's affordable. So come over and check it out. Schedule a discovery call with me. I can walk you through the whole system and show with, show you what we've done for other brokerages and how we've had other brokerages, just completely crushing it with how we can help you to start really growing your organization.

Hope you check it out. Have a great day. Good selling.

Interested in discovering how The Brokerage Coaching Program can help your brokerage cross the billion dollar threshold?

Schedule your discovery call with me here: https://www.erealestatecoach2.com/real-estate-brokerage-coaching-2023