Stop Wasting Time on New Agents: The Secret to Recruiting Top Producers Revealed

Want to know the number one mistake new brokerage owners and team leaders make?

Focusing on recruiting new agents.

When we enter this industry, we often have an ego, thinking we can coach and train people to be super successful. We have a passion for training and coaching, which leads us to believe we should direct that passion towards new agents.

But here's the problem:

There's an 87% attrition rate in our industry.

This means almost nine out of ten new agents you recruit will fail. You might think you can change that, but this number has been consistent over the last 30 years. It doesn't matter how good a coach or trainer you are, how good your brand, systems, CRM, website, or lead generation are. It's about what the new agents implement. No matter how good we are as mentors, some of them just won't take action.

All that being said, we were all new agents once. But those of us watching this today are part of a very small minority—the 10% who made it. And within that group, those who became successful enough to open a brokerage or be a team leader are even fewer.

So, what's the solution?

When you put all your energy into those eight or nine people who won't make it, it drains you.

Instead, you need to focus on recruiting experienced agents.

You don't have to start with agents doing $20-30 million. Begin with those doing a million dollars in business who have been in the industry for over two years. They've made it through the 87% attrition rate and vetted themselves. Start with million-dollar producers to $5 million or even $10 million producers. Once you recruit those who have been in the business longer than two years, your business will grow. You can then focus your energy on people who have already passed that two-year barrier.

This approach enabled me to go from one office to 17 offices, from 30 agents to 200 agents. It will help you grow, whatever your goals are, in the fastest possible way.

If you want to learn the secrets to recruiting experienced agents, join us at E Real Estate Coach and check out our webinar called Rockstar Recruiting.

It's all about recruiting top and experienced agents, offering tons of ideas and strategies from the best recruiters in the nation. It's free, so check it out.

Have a great day, and good selling.

*******
Why do Brokerage Owners, Office Leaders, Team Leaders, and Solo Agents choose Jim to be their coach?

+ 32 Years of Real Estate Sales, Management, and Coaching Experience
+ Top 1% REALTOR Himself (he has been in the trenches)
+ Opened his First Real Estate Company at 23
+ Grew his Real Estate Company to 17 Offices (largest in Oregon)
+ His Current Team Closed $1.4 Billion in Sales in One Year
+ He is a Current Real Trends Top 500 Broker

When you work with Jim there is no "team" of coaches - you are being trained by Jim and tapping his knowledge and experience.

When your office or team joins our brokerage coaching platform, every agent at your firm will tap into our training and coaching resources.

These benefits include:

20 Weeks of On-Demand Lead Generation Coaching: Access our extensive coaching program, offering daily guidance for 20 weeks, empowering your agents with proven lead generation strategies.

Extensive Downloads Library: Gain access to a vast collection of resources, including scripts, texts, emails, drip campaigns, checklists, systems, forms, and more, all designed to enhance your agents' productivity and success.

Marketing Assets: Stay at the forefront of real estate marketing with new social media and digital assets delivered to your team on a weekly basis, ensuring you have the latest tools and strategies to effectively reach your target audience.

Live Monday Coaching: Kickstart your week with our live Monday coaching sessions, where we deliver the biggest and brightest ideas in the industry. Gain invaluable insights and stay ahead of the curve.

Live Wednesday Coaching: Join our tech and marketing experts every Wednesday as they dive into the hottest real estate tech and trends. Discover innovative tools and strategies that will give your agents a competitive edge.

Live Friday Coaching: Tap into our live podcast series, where we interview some of the biggest names in the real estate industry. Learn from the best and gain inspiration from their success stories.

At eRealEstateCoach.com, we are committed to helping you and your team thrive. Productive agents become raving fans helping you attract the top talent in the industry.

Visit https://www.erealestatecoach2.com/explorecoaching to learn more.